Effective Date: 2023/06/01
The Trusted Tail (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy outlines the information we collect, how we use it, and your rights regarding your data when you visit our website, thetrustedtail.com (the “Website”).
By using the Website, you agree to the terms of this Privacy Policy.
1. Information We Collect
a. Personal Information:
We may collect the following personal information when you:
- Take our quizzes: Name, email address, and quiz responses.
- Subscribe to our newsletter: Name and email address.
- Enter giveaways: Name, email, and any additional information you provide voluntarily (such as social media usernames for bonus entries).
b. Non-Personal Information:
We automatically collect certain non-personal information, such as:
- Your IP address, browser type, operating system, and browsing behavior (e.g., pages visited, links clicked).
- This data helps us understand how visitors use the Website and improve our content.
c. Cookies and Tracking Technologies:
We use cookies, pixels, and similar technologies to track user activity and improve user experience. Cookies help us personalize content and ads and remember your preferences. You can disable cookies in your browser settings, but some parts of the Website may not function properly.
2. How We Use Your Information
We use your information to:
- Provide personalized quiz results and wellness tips.
- Send you newsletters, updates, and promotional emails related to pet care.
- Improve the Website’s performance and functionality.
- Analyze trends and user interactions to optimize content and ads.
- Administer giveaways and notify winners.
Affiliate Disclosure: We may include affiliate links in our content, meaning we may earn commissions if you purchase products through these links at no additional cost to you.
3. Sharing Your Information
We do not sell, rent, or share your personal information with third parties for their marketing purposes. However, we may share your information:
- With trusted service providers: (e.g., email platforms) to help deliver newsletters or run giveaways.
- For legal purposes: If required to comply with legal obligations or protect our rights.
4. Third-Party Tools and Advertising
We use third-party tools (such as Google Analytics, TikTok Pixel, and Meta (Facebook/Instagram) Pixel) to analyze site performance and track ad conversions.
- These third-party tools may collect data about your online behavior to help us target relevant ads.
- You can manage your ad preferences directly in your TikTok and Facebook/Instagram account settings.
5. Your Data Rights
You have the following rights regarding your personal data:
- Access and Correction: Request access to the personal information we hold about you and correct inaccuracies.
- Unsubscribe: Opt out of our emails by clicking the “unsubscribe” link at the bottom of any email.
- Deletion: Request the deletion of your personal information, except for data we are required to keep for legal or administrative purposes.
To exercise these rights, contact us at [email protected].
6. Data Security
We use industry-standard security measures (such as encrypted email platforms and secure hosting) to protect your personal data. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
7. Data Retention
We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.
8. Children’s Privacy
The Website is not directed to children under 13 years of age, and we do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 13, we will delete it promptly.
9. Updates to This Privacy Policy
We may update this Privacy Policy from time to time. Significant changes will be posted on this page with a new effective date. We encourage you to review this policy periodically.
10. Contact Us
If you have any questions or concerns about this Privacy Policy or how your information is handled, please contact us:
📧 Email: [email protected]